The Finger Lakes Can’t Help But Be Happy with Happy Bitch Rose Wine

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Debbie Gioquindo, a local entrepreneur and wine expert, andKeryl Pesce, the author of the book Happy Bitch, got the ball rolling  with their rallying cry for women  “to get up and get on with it after facinglife’s disappointments,”  and  introduced their Happy Bitch rosé in April2011.

Debbie Gioquindo, Keryl Pesce

Perhaps the most interesting part of their story is that Socialmedia, in particular, Twitter, led to the creation of the wine.  Yes, welcome to the age of Social Media! .





Itall started when Keryl Pesce, author of Happy Bitch, tweeted about possiblycreating a Happy Bitch wine, Debbie Gioquindo, Hudson Valley Wine Goddess,tweeted back that she should make it a Hudson Valley Wine. The two agreed to meet,and the rest is history.
The partnership fit these two incredible women like a glove. Kery l is in the mind of bringing toHappy Bitch . Debbie is in the business of wine and marketing.  This perfect storm of a partnership have madea big name for themselves and created a fun wine geared toward women.
The Happy Bitch wine is of course a typical blend ofChardonnay and Pinot Noir. But that is where typical stops. The Happy BitchRose Wine is made in Orange County, with grapes sourced from the Finger Lakesregion. Keryl and Debbie hired a wine maker to create several blends and thenput it to customers at a local wine festival to vote for their favorite. “Wealso put a lot of thought into our packaging,” says Gioquindo. “We knowsometimes women have trouble with a wine or Champagne cork, so we did a lot ofresearch and came up with the crown cap.” Remember those old Cola bottles? The Happy Bitch brings those memoriesback with an “old school “crown cap.  
We put our wine key away and found a bottle opener and theCUISINEIST tasting panel went to work.
In the flute, this Rose was true to its name with hues ofpink and light ruby rising to the top with a slight effervescence. The Italianterm Frizzante jumped into our minds the minute we saw the wine poured. On the nose,slight hints of cherry , cream , and roses were prominent and continued to avery soft feminine  finish with  effervescence lasting to the very end.  In short , the Happy Bitch Rose is a fun ,every day easy drinking wine.
As Debbie Gioquindo stated “ultimately, the wine is foranyone who enjoys a good (very slightly carbonated) rosé, even men. “The winecan be drunk in a lot of different scenarios. I had it last fall with ciderdoughnuts on the train going into the city,” It pairs well with sushi. Our tagline is: It pairs well with girlfriends and great memories.”
The CUISINEIST.com tasting panel could not agree more. Get abottle, enjoy and be happy.  For more informationabout Happy Bitch visit http://happybitchwines.com/